78% of event professionals say measuring the human impact of events is extremely or very important.
It’s time to move from surveys to proof and design intentional event experiences from data.
Bring last year’s stage footage. We read the whole room — not a survey sample — and hand you one defensible Impact Index per session, so the budget conversation ends with a number instead of a vibe.
Upload one keynote. We read how the whole room responded and turn it into an Impact Index, a moment-by-moment map, and white-label proof you can put in front of a bureau.
Aggregate only. No faces retained — no individual is ever scored.
Works from a single fixed camera on the audience. No wearables, no surveys, no per-attendee tracking — just the read the room already gave you, made measurable.
Runs on the recording you already have. Your report is private to you, white-labelled to your brand, and built to survive a procurement review.
9:14 a.m. the Tuesday after — the budget’s on the screen, finance asks “what did we actually get for the keynote?” and you have a survey 12% answered, three weeks late.
The camera at the back of the room already saw the truth: when the room leaned in, when it drifted, and the exact minute it came alive. Proof of Impact turns that footage into the one number finance will accept.
You nailed it. Standing ovation. Then the bureau asks the only question that pays: “why are you worth the fee?”
“They loved it” isn’t an answer a procurement team can file. An Impact Index measured off the actual room is. Proof of Impact gives you the number that ends the negotiation in your favour.
Illustrative program data. Every read is aggregate and audience-level.
How completely the audience’s attention converges on you — and where it slips.
Where your cadence pulled the room forward and where it started to lose them.
The lift and drop in your delivery, mapped against how the room answered it.
The silences that held the room versus the ones that let it wander.
How your motion and gesture tracked with rises and falls in engagement.
Which parts of the room you were winning — and which corners you never reached.
| Signal | Then | Now | Change |
|---|---|---|---|
| Overall engagement | 58 | 71 | +13 |
| Held-attention | 64% | 79% | +15 |
| Peak reaction | 6s | 11s | +5s |
| Authenticity | 72 | 79 | +7 |
Illustrative. Deltas are reported with significance banding, not as precise point claims.
The Impact Index is a composite — and we show its parts. Each is measured from the room, banded with confidence, and never dressed up beyond what the footage supports.
How completely the room’s attention converged on the stage.
How engagement built, held, and recovered across the session.
How genuine the room’s reactions read, versus polite compliance.
Sponsors are done paying for “estimated reach.” Hand them the measured attention their activation actually earned in the room — sustained, second-by-second, and measured from the footage itself rather than from who chose to answer a survey. It’s the difference between a renewal conversation and a discount conversation.
Upload the recording you already have. Get an Impact Index, the moments that landed, and a white-label one-pager built to put in front of a bureau — measured off the real room, private to you.
Plain-language answers up front, defensible method underneath. Nothing here needs a data-science degree to trust — or a legal review to approve.
Did the room react together, or in scattered ones and twos?
Method: inter-subject correlation of facial response across the audience.
How long did the room actually stay with you, not just look up?
Method: per-frame head-orientation, aggregated to sustained attention.
When did the room genuinely erupt — and for how long?
Method: acoustic reaction envelope from the room’s own audio.
Are you measurably better than last time, or does it just feel that way?
Method: effect-size significance banding between sessions.
Prices in CAD. Subscriptions auto-renew monthly until cancelled; cancel anytime. Report volumes are per billing period. Every plan is aggregate-only — no faces retained, no individual scored.